Apple announced that it will be allowing app developers to pay for ads to appear on the top of search results in the App Store. What makes this change so interesting is that they will make it possible for advertisers who are strapped on time or are new to the advertising game a chance to thrive. …
Looking to gain a leg up on competitors and stay ahead of the game? BrightEdge has just launched a nifty tool called Share of Voice to help SEOs better understand how their company ranks in SERPS compared to their competition. How Share of Voice Works Share of Voice works similarly to Google’s Webmaster Tools program, yet …
Ever since the update for Google’s mobile-friendly algorithm came up, topics regarding mobile content and developing better marketing strategies have definitely been discussed. The aim is to find a way to better reach this specific audience. Developing a mobile content strategy not only helps optimize mobile sites, but it also helps keep track of mobile …
How to Create A Mobile Content Marketing Strategy ? Read More »
