CSS, which stands for Cascading Style Sheets, is a style sheet language that is used to describe how contents of a website should visually be seen. For example, if you wanted to make the background color of the menu of a website a certain color, you could you CSS to alter the color to your …
Google Maps recently added a new feature which is a keyboard based navigation controls to the desktop version of Google Maps. Now, without using your map, you will now have the ability to pan and zoom in and out without using your mouse. This keyboard will now allow you to search and find specific places like …
Keyboard Based Navigation Controls on Google Maps Read More »
For beginner business owners, building your online presence can seem daunting, but it doesn’t have to be! Building a website gives users access to your brand or company information with a few clicks. We’ve got some tricks of the trade to get your business growing online. Purchase a domain name that is relevant to your …
On April 27th, Getty Images filed an official complaint with the European Union’s antitrust commission concerning Google Image’s use of third-party-owned photos. Getty Images asserts that back in early 2013, when Google first began displaying full-size photos without directing visitors to the site the photo belongs to, it created a precedent that Getty believes encourages photo piracy. With Google …
Getty Images Challenges Google With Photo Piracy Complaint Read More »
Have you ever heard the term “Google Knowledge Graph?” Maybe not, but if you use Google you have been using their knowledge graph for years now. The Google Knowledge graph is a system that Google launched back in May 2012 that understands the facts about people, places, and things and how these entities are all …
So you’ve got your business established and it’s time to open the doors for business. But you’ll also want to open up your online presence. You can achieve a successful online presence in two ways: SEO or PPC. Now the question is, which one is best for getting noticed by your customers? Lucky for you …
Google has finally fixed the bug with their search results interface, which helped bring back the in-depth articles section for some queries. In-depth articles were launched by Google in August 2013, these articles were featured in the search results of Google after a couple months of testing. Since its launch, in-depth articles only had one …
A Featured Snippet is a summary of an answer to a user’s query, which is displayed on top of Google’s search results. The information for the Featured Snippet is taken from a web page and it includes the page title and link to the website. The three different types of featured snippets are paragraphs, lists, …
While mobile responsive and mobile adaptive websites are beneficial, they are also quite different than one another. Both change their dimensions based on the browser or device, however, mobile adaptive sites only adapt at certain points. Rather than fluidly altering in size, the browser must be a particular width for content to be set in …
Google recently added a new feature to the Google Search Console. Users can now choose to unsubscribe to certain email notifications that they receive from the Console. To choose which emails you’d like to receive or not receive, follow these steps: If you receive an email that you’d like to deactivate, choose “Unsubscribe from this …
Disabling Email Notifications in Google Search Console Read More »
Snapchat is the most popular social media platform out on the market right now. With 100 million active daily users and 81% of Snapchat’s users between the ages of 13-37, there are endless opportunities to reach an audience. The social media giant is now offering businesses the ability to purchase their own custom filters. Filters are …
Adding content to your website (and getting it in front of the right eyes) is the number one best thing you can do for your search presence. But where do you start? The focus should be on quality, to be interesting to users and give them reason to return to your website. That will take …
How and Why to Develop a Complementary Content Strategy Read More »
As all of the SEO world knows, writing and developing content on a website is extremely important. When optimizing a website, one of the first places you should start generating content is within the service pages. I often go onto an un-optimized site to find one main services page with just 10 bullet points of the …
5 Tips To Write Content For Service & Product Pages Read More »
Whatsapp is an app that allows users to send text, image, video and audio messages without paying any per-message SMS charges. A total of around 1 billion people have the app active on their mobile device. The app first became active in 2009 and then in 2014. Facebook bought the instant messaging service for $19 …
As search becomes increasingly more mobile, not only are local searches on the rise but so are “hyper-local” or “near me” searches. In fact, as Google has noted, “near me” searches have doubled in 2015, making them one of the most rapidly growing local searches. But what does this mean for businesses with multiple locations? …
Why “Near Me” Search is Important to Multi-location Businesses Read More »
Facebook’s algorithm previously factored in user interactions such as ‘liking’, sharing and commenting to determine the most relevant posts to display to its users. This week, Facebook introduced its new algorithm, which, in addition to its previous factors, will now include viewing time. Viewing time is the amount of time Facebook estimates that users will spend …
Facebook Expanding Its Algorithm Factors to Include Viewing Time Read More »
The Google News Blog just announced that Google News is now amplified. This means that users can go to Google News on their mobile phones and see AMP content and load that content in an AMPlified mode. As Google said to the public before, “AMP or accelerated mobile pages, allows websites pages to load faster …
If you have logged into your Google My Business account and noticed a large red “suspended” notification at the top of the page, the first step to remediate this issue is to not panic. Google provides an extensive list of Do’s and Dont’s when it comes to how you build, manage and run your Google …
Top Reasons Why Your Google Business Account Was Suspended Read More »
Search has come a long way since it was first introduced. Companies such as Google, Microsoft and Bing all have their own methods for how they determine website rankings on the Internet. For the most part, bots crawl every site using specific algorithms which determine how useful a website or page is to a user …
Ads Now Appear in Local Finder Google has updated its Local Finder results in a way that Ads will now appear. The ads can be seen after a user clicks “More Places” in the local three pack on a search results page. This addition helps retailers and service providers, who are not featured on the …
