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Month: April 2016

The Wonders of CSS

CSS, which stands for Cascading Style Sheets, is a style sheet language that is used to describe how contents of a website should visually be seen. For example, if you wanted to make the background color of the menu of a website a certain color, you could you CSS to alter the color to your …

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Getty Images Challenges Google With Photo Piracy Complaint

On April 27th, Getty Images filed an official complaint with the European Union’s antitrust commission concerning Google Image’s use of third-party-owned photos. Getty Images asserts that back in early 2013, when Google first began displaying full-size photos without directing visitors to the site the photo belongs to, it created a precedent that Getty believes encourages photo piracy. With Google …

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Got Snapchat?

Snapchat is the most popular social media platform out on the market right now. With 100 million active daily users and 81% of Snapchat’s users between the ages of 13-37, there are endless opportunities to reach an audience. The social media giant is now offering businesses the ability to purchase their own custom filters. Filters are …

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Why “Near Me” Search is Important to Multi-location Businesses

As search becomes increasingly more mobile, not only are local searches on the rise but so are “hyper-local” or “near me” searches. In fact, as Google has noted, “near me” searches have doubled in 2015, making them one of the most rapidly growing local searches. But what does this mean for businesses with multiple locations? …

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Facebook Expanding Its Algorithm Factors to Include Viewing Time

Facebook’s algorithm previously factored in user interactions such as ‘liking’, sharing and commenting to determine the most relevant posts to display to its users. This week, Facebook introduced its new algorithm, which, in addition to its previous factors, will now include viewing time. Viewing time is the amount of time Facebook estimates that users will spend …

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