News broke earlier this week that Yahoo and Google are close to a three-year deal that would display Google ads on Yahoo SERPs. Both parties are on board with the deal, but the final determination may lie with US, EU, and Indian authorities due to the size of a united Google and Yahoo. The scope […]
October 22, 2015
There has been buzz around the webmaster & SEO community that a new Google update is being rolled out. There have been plenty of signs of an update in Google’s algorithm throughout October, with shifts being seen on October 8th, 14th and as recently as October 20th. The biggest spike in ranking has been from
Perhaps the greatest struggle for most PR professionals comes from the management’s misunderstanding of the role of Public Relations. Most employers believe that PR is expected to speak on behalf of their company in a positive light at all times but is this the true definition of the role of Public Relations as a business?