Day: September 24, 2015

Local Search Voted Most Powerful for Local Businesses

BrightLocal recently conducted their annual “Local Clicks & Calls” survey to find out which digital marketing channels generate the most traffic, phone calls, and return on investment for local businesses. This survey is used to gain insight on where local businesses should allocate marketing time, energy, and budget. Results from this survey show that organic …

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What is a Google Adwords Dynamic Callout Extension?

Google Adwords announced via a G+ post that they will be adding another extension to Adwords. The new extension, called Dynamic Callouts, will automatically generate callout extensions based on the most important information about your business. Google said this about the new feature: Dynamic callouts are generated based on the information on your website, helping …

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