Lots of people wonder if a sudden drop in their website ranking is the result of a penalty from Google based upon Google Panda or Penguin algorithm updates. According to Matt Cutts of Google, the answer is … maybe. At least that’s the safest response. According to Cutts, if you have been hit with penalty …
How can you to tell if Google has penalized your site? Read More »
After the numerous updates to Google Penguin, webmasters have caught on that removing links can be just as important as building links. The penalty for having spam links is so powerful, that webmasters are looking more at the current links that they have than at the potential ones they could be building. If you have …
Has your Facebook business page become a hindrance? Nowadays every business should be online, and that includes having a Facebook business page. Creating a Facebook page for your business is like opening the flood gates to an ocean of potential online customers and clients. Sometimes, however, having a Facebook page for your business can be …
You Can Now Call Google! Well…sort of. When claiming Google Places and you have a problem, you can now contact Google. But it is more than just calling a phone number. When you are in the help section, there is a new button that says “Contact Us” a Upon clicking on this, a small pop up …
A website called Web Design Library has recently been severely penalized by Google for attempts to renew paid links. Taking to twitter, an account by the name @vitaliykoloswdl was reaching out to companies, most notable of which was T-Mobile, to renew paid link agreements, often asking dozens of companies for contact with their “link building …
Recently Google announced that it will be introducing a new Video Campaign report within Google Analytics which will allow advertisers to get more insights into the performance of their Youtube Trueview ads that are managed through Google Adwords. The new report is rolling out in Analytics accounts over the next few days and can be …
Breadcrumbs or a “breadcrumb trail” is a secondary navigation plan to shows users their location on a website. Breadcrumbs are best for businesses with large websites containing a vast amount of pages, like e-commerce websites for example. What are the benefits of breadcrumbs? Help users navigate through a site Limit the number of actions required …
Mark Zuckerburg announced yesterday during an investor relations phone call that Instagram has reached 200 million users. Out of the 200 million users, 50 million have signed up within the last six months. Unlike Facebook’s prvevious skewed figures, Instagram states that the 200 million users are active users, which means there may be millions of …
As a business owner and someone who is striving to optimize their website in the most efficient ways possible, you already know that Google Analytics is a crucial tool for evaluating specific details and statistics regarding the traffic that is arriving to your site. How many visitors arrived to the site in the last month? …
Where Are the Visitors to My Website Coming From? Read More »
LinkedIn has recently announced that they will retire the Products & Services feature from the LinkedIn Company Pages. This change was announce on March 14th, 2014 and will take effect on April 14th, 2014, giving business owners a month to make changes. For the most part, action is not required from the business owner, however, …
Google offers more than analytics for you to gage the success of your website and any SEO work you are doing. Webmasters Tools is also available and offers a wealth of information for those who know what to look for. Here are some tips that will help you to use Google Webmaster’s Tools to fine-tune …
How to maximize your SEO work using Google’s Webmaster Tools Read More »
At SMX West last week, Matt Cutts hinted that he would not be surprised to see mobile search queries surpass that of traditional PC searches. This comment refers to global search volume as a whole where currently 30% of all searches globally are on mobile devices. The United States as has a 30/70 mobile to …
Will Mobile Search Surpass PC Search Queries in 2014? Read More »
A hashtag is a word or string of words prefaced with a # sign that tells what your post is about. They are highly used on social media platforms such as Twitter, Facebook, Instagram, and Google+. It is used as a label for the content of your post. Searching for hashtags will likely bring up …
What is a Call to Action? A call to action can be a button, banner, graphic text, QR code or image on your website that prompts visitors to click. Without a call to action on your website, it will be unclear to your audience on what the next step is to acquire your services. Call …
If you have a site that has been using spam tactics for some time now, you may find it quite difficult to get back into Google’s good graces; according to Google’s Matt Cutts, longtime spammers will find it near impossible to get back into Google’s search results. Earlier this week, Matt Cutts tweeted, “So I …
Thanks to a website called keepvid.com, you can easily download any Youtube video you may need. To download the video, simply copy the URL of the Youtube video, go to keepvid.com and paste the URL into the download bar. Click download, you may be prompted to run Java, click “run this time”and you will be …
Link spamming is a negative SEO practice that you want to avoid at all cost as it is extremely frowned upon in Google’s eyes. Google will continue to punish US sites and webmasters that use link spamming as a way to gain traffic, and are going to enforce this practice globally. Not too long ago …
One of the many great features in WordPress is plugins. Plugins are an add-on piece of code or application that allows you to do more with the WordPress System. Some great plugin examples include All in One SEO, Google XML Sitemaps and Simple Lightbox. To install a Plugin: Log in to your WordPress dashboard (most …
A couple of weeks ago, Boston Web Marketing updated you on some new changes that Google is making to their Google Maps / Google Places section. We recommended you login, make sure all your information is up –to-date and then save all of your changes, allowing Google to know you are still actively updating your …
Google Places Upgrades Creating Duplicate Listing Issues Read More »
Have you been wondering how Google determines what qualifies as a paid link? So have we. This week Matt Cutts released a video providing some of the guidelines as to how they determine what is and is not a paid link. These examples range from the very obvious paid links to questions over what is …
