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January 2014

Why are my Business’ Yelp Reviews ‘Not Recommended’? How do I fix them?

How Do I Recover ‘Not Recommended’ Yelp Reviews? Many of our clients are facing problems with their yelp profiles with Yelp’s new step-ups in their ‘Recommended Review’ filter. Yelp has taken to filtering both good and bad reviews on business profiles in order to promote authentic and helpful reviews and weed out fake ones. What …

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Businessrecognition.org Fake Awards Email Scam

Beware of this email scam that is making its way around to local business owners.  A website called businessrecognition.org is sending local business owners an email saying that they have won the “2013 Best of (random city) Award” selected by the (random city) Awards Program. The award will include a link where you have to …

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What is Google’s Latest Search Update?

Continuing with animal names, Google’s newest search update has been named Crows. But unlike its animal counterparts, Crows is not an algorithm; instead it helps calculate the distance between two places faster easier, and more accessible. Check out the example below: The OneBox as they are calling it, shows answers to search queries right away, …

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How Do I Add an Admin to my LinkedIn Company Page?

As you already know, LinkedIn is an important and beneficial network for you as a business or brand to contribute to.  A LinkedIn Company Page is a successful way to connect with an audience that may be different from those on other social networks, and it allows members to learn about your business, products, services …

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Are First Page Google Search Results Weighted Differently?

Many people wonder how Google ranks each search result; is there a different algorithm for results 1-3, and another algorithm for results 4-6, and yet another algorithm for results 7-10? The short answer to this question is that Google does not use different algorithms for each individual search result. Google uses the same algorithm to …

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How to leverage your website content for SEO results

Content rules the roost these days when it comes to ranking well in search results.  If you want to create material for your site that should help you rank better than others, there are some tips you can use. 1)      Remember that when most people initiate a search, they are asking a question – regardless …

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Yelp Issues More Consumer Alerts for Fake Reviews

About a year and a half ago Yelp announced that they were going to provide consumer alerts for those companies that violated Yelp’s review policy. In October of 2012, Yelp announced that they had issued consumer alerts for 8 businesses that were soliciting or purchasing fake reviews. Then in August of last year Yelp announced …

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Google Introduces Filtering Image Searches by Usage Rights

In a push to reduce copyright infringements on images, Google is now offering a new solution to filter image searches by “usage rights”. This search tool has been available since 2009, but it has only recently been moved out of the ‘advanced settings’ to the main menu of search filters and tools. This is not …

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Pinterest Follows in the Footsteps of Facebook

Pinterest, much like Facebook, is looking to improve their search tool; to make this a possibility, Pinterest has beefed up their VisualGraph tool. They have teamed up with the company, VisualGraph, to improve their search query and discovery on its website and mobile apps. Representatives from the social media titan, said that this new acquisition …

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