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Month: June 2013

Google AdWords Image Extensions Coming Soon

Google has opened its beta testing for image extensions which allow AdWords advertisers to include images with their text ads. Google is hoping to achieve a more editorial feel than simple product screen shots, a chance for advertisers to work on their branding. Allowing images to be displayed in a PPC advertisement gives Search Engine …

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Simple and Effective Steps to Image Optimization

Certain businesses use images to show the quality of work they provide. If you are a business like this and your website is full of picture galleries displaying your products and services you want to make sure you are optimizing these images properly. Optimizing your websites pictures using keywords supported with rich content is easy …

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Facebook Also Implementing Twitter’s Hashtag Feature

Last week I wrote about how Facebook adopted the “Verification” feature that Twitter had introduced over 4 years ago. Today, Facebook announces it will adopt another Twitter feature that was rolled out over 4 years ago. Hashtags. Speculation of Facebook hashtags began in March, 2013 when the Wall Street Journal wrote about it. Now it …

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Stay Synced with Google Apps for Business

Every SEO specialist knows that there is nothing more important than having easy-to-read, readily available contact information on a site – but asking customers to send their questions or concerns to a non-site-specific .com address can make business owners look unprofessional. Although small business owners have traditionally faced difficult obstacles when trying to set up …

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Matt Cutts of Google, Setting the Misconceptions Straight!

On Monday, Matt Cutts, Google’s head of search spam, released a five minute video, where he quickly and efficiently explained and disproved three of the biggest misconceptions in the SEO world:  updates, revenue goals, and link building. To watch the video, follow this link: https://www.youtube.com/watch?feature=player_embedded&v=K2mv1KSktLo Below will be a brief summary of what Matt discussed …

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4 Year Later, Facebook Adds Verification

4 years ago, Twitter ran into an issue with people attempting to impersonate celebrities, athletes and other powerful figures or companies. This lead Twitter to incorporate a new feature called “verified”. Public figures or corporations submit a small form of basic information for Twitter to review. Twitter is somewhat secretive on what the exact criteria …

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