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Month: February 2013

Google Puts Out Warning Against Advertorials

Advertorials, an advertisement made to look like an editorial, are being scrutinized by Google and major UK newspapers have already fell victim to PageRank penalties.  Matt Cutts, the head of webspam at Google released the official statement,” Please be wary if someone approaches you and wants to pay you for links or “advertorial” pages on …

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Being “Nearby” Can Drive Business Your Way from Facebook

Facebook’s mobile application offers the option of searching for places ‘nearby’ when somebody is looking for a local business. The nearby search function will return businesses that friends have either liked, recommended, or checked-into.  Since Facebook is a social network, the tool works best with those users who are most actively social about sharing their …

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Google Webmasters Tools No Longer Provides “Not Selected” Stats

Earlier this month, Google stopped providing the statistic “not selected” from their advanced section of “Index Status”. As a webmaster and SEO specialist, this tool was very helpful to see which pages were being filtered out. The “not selected” window was pretty broad. Google can choose not to select a page based on a number …

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Facebook Developing New App to Track User’s Location; Gather Data

Facebook will be launching a new app that will track its user’s location and “connect” with other users nearby who share interests or attending the same events, according to Bloomberg News. Facebook’s goal is to build a mobile Facebook experience that helps people connect both over their social network and in real life. The new …

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