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October 2012

More Local Search Numbers: Mobile users Boosting, not Cannibalizing Local Search

A report published by YP and immr shows that users searching on multiple devices are boosting the number of local searches across smartphones, tablets, and PCs. This report provides another significant piece of evidence that local search is continuing to grow across all platforms even as more people use mobile devices such as tablets and …

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SEO in Boston MA

SEO or Search Engine Optimization is the art of getting a company higher on search engines including Google, Yahoo, and Bing.  In Boston, MA a common misconception when we speak to potential clients is the assumption anyone who speaks with them including companies such as Yelp, Citysearch, and Yellowpages are performing this service.  The reality …

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Optimize your Adwords Campaign with Ad Extensions

Google Adwords can be a great addition to your SEO Campaign driving traffic for competitive or obscure keywords. There are three great, yet simple ways to optimize your Adwords campaign using Adwords Extensions. I recommend using the Location Extension, the Call Extension and the Sitelinks Extension. Using all three of these extensions will make your …

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The Fight Against Black Hat Search Engine Malware

This according to Sophos, a web security firm, over 65 percent of malicious, or spam search results from the last couple of weeks came from Bing. Google accounted for about 30 percent of malicious redirects. This black hat tactic allows hackers to hide redirects into legitimate websites. These harmful redirects will only affect visitors coming …

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Google Launches Panda 3.92 – Affects 2.4% of All English Searches

Well it’s official.  Google has released another Panda Update which marks the 20th Panda release.  This new algorithm update affects 2.4% of all English language searches so it is a fairly significant one. In addition to the exact match domain update which released last Friday penalizing low quality sites in the search rankings even if …

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New SEO Tools: Google Presents Chrome Chartelligence

Occasionally, as the diligent SEO Specialists at Boston Web Marketing scour the internet for the latest news in search and social media, we come across articles and posts that cover tools that will revolutionize our workday. Sometimes these are new features added to old tools, such as the “Index Status” graph that recently became available …

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