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March 2012

Google Webmaster’s Tools | SEO Boston MA

This post provides you with updated information on Google’s Webmaster’s Tools.  Webmasters tools are an important component of a solid SEO plan. When “Googlebot” scrolls a page for information, the way it reports “crawl errors” has changed.  To start with, the errors are being broken down into two categories:  URL and site errors.  Site errors …

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Testimonials and Online Reviews | Seo Boston MA

Internet review sites are growing rapidly and so is their importance for your business.  Sites like Yelp, City Search, Insider Pages, Judy’s Books and many others help customers decide where to take their business. Just like testimonials on your website, online reviews are great tools to help promote your business. In a survey conducted between …

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Bing Helps Google with Search Quality Insights Series

It has now been a year since Google began releasing its Panda updates to the public in a series called “Search Quality Highlights”. Many believe that Google released this information because of a number of accusations against the company, even though Google would never admit that. They just spoke generally about being more transparent to …

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Personalized Results Context for your Content | SEO Boston

Google is getting better at understanding the steps that their users take while going from showing  interest in a topic—filing in the Google search box—to having intent to click a link and use a site’s products or services.  This is due to the increased personalization of Google’s search results.  Google’s Search Plus Your World feature …

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