In addition to optimizing your twitter profile there are many ways that you can optimize your tweets to try to help increase click throughs to your tweets. One way to think of optimizing a tweet is looking at it as a shortened meta description. Part of your goals in tweeting should be including keywords in …
Optimizing Your Tweets: Best Practices| SEO Boston Read More »
With normal SEO procedures, a new company would have no chance at ranking for really competitive keywords. The other companies/sites have been in business for longer periods of time; it would be hard to leap them in their SERP (search engine result page) ranking without years of advertising and campaigning. Social SEO makes it accessible …
When analyzing your SEO performanceGoogle analytics is one of the most useful tools. Analytics can tell you much about traffic to your site and one of the most important things is the keywords used to find your site. But if you do check your analytics you might notice a large portion of your traffic coming …
Firefox Browser and Google Analytics | SEO Boston MA Read More »
Link Farms and Link Networks have been a huge problem for Google over the past few years. These sites are made to artificially increase someone’s search results, when in reality; their website is garbage and should not be ranked high at all. Google has been doing its best to remove these sites from their search …
Google Eliminates More Link Networks | SEO Boston MA Read More »
Similar to Facebook’s Timeline for Personal pages, Facebook has just launched A new look for their Business Pages. Currently you are able to preview how the new page will look and become familiar with the new look. The pages will officially transition on March 30, 2012. so it is best to become familiar and ideally …
Twitter will be reaching 500 million users by the end of March 2012 and if you have not joined now is the time. More importantly here are some tips on how to optimize your account so that you are not lost in the clouds of twitter Much like optimizing a Google places listing the most …
This post provides you with updated information on Google’s Webmaster’s Tools. Webmasters tools are an important component of a solid SEO plan. When “Googlebot” scrolls a page for information, the way it reports “crawl errors” has changed. To start with, the errors are being broken down into two categories: URL and site errors. Site errors …
Internet review sites are growing rapidly and so is their importance for your business. Sites like Yelp, City Search, Insider Pages, Judy’s Books and many others help customers decide where to take their business. Just like testimonials on your website, online reviews are great tools to help promote your business. In a survey conducted between …
Google Places is one of the great Search Engine Optimization tools that are free on the internet. It does a good job of getting your company found locally, and if optimized well, will start to show up in search results. For protection, Google makes you Verify your Google places page before you can do anything. …
Many of us know that by adding relevant keywords online, we are providing more content on the internet that can contribute towards search result success. What if, though, entering keywords brought you to people instead? That is the goal and intended use of the social media tool Traackr, one that could be of most benefit …
Have you prepared your search engine marketing campaign for 2012? Estimates range 10-15% of all searches comes from mobile devices. As the number of smart phone users increases on a daily basis, analyzing mobile traffic will be important for your SEM campaign. Start by understanding your market. Is my business right for mobile searches? Let’s …
It has now been a year since Google began releasing its Panda updates to the public in a series called “Search Quality Highlights”. Many believe that Google released this information because of a number of accusations against the company, even though Google would never admit that. They just spoke generally about being more transparent to …
Bing Helps Google with Search Quality Insights Series Read More »
Google is getting better at understanding the steps that their users take while going from showing interest in a topic—filing in the Google search box—to having intent to click a link and use a site’s products or services. This is due to the increased personalization of Google’s search results. Google’s Search Plus Your World feature …
Personalized Results Context for your Content | SEO Boston Read More »
More and more companies are joining the blogging world each day, not only because it can be a quick and enjoyable outlet to provide news and stories for others, but also because of its potential SEO benefit to a business. With the right content and enough of it, companies can utilize their blogs along with …
So, you’re using a blog as a part of your SEO plan. You’re updating it frequently to keep the content fresh and readers coming back. The only problem is … honestly, they can be boring to write. After a while of working in your keywords and links and, let’s face it, similar subject matter, you …
