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Google+ For Online Reputation Management | SEO Boston

Published on January 6th, 2012 by BWM. Posted in Company News | No Comments »

Reputation Management is all about what a customer sees first.  Are they viewing positive information about your business or negative information about the business? Depending on how old your company is, odds are you had at least one unhappy client in the past. There are many places online where people can voice their opinions about [...]

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Home for the QR code in 2012 | SEO Boston MA

Published on January 6th, 2012 by BWM. Posted in Company News | No Comments »

QR codes were originally developed by the Toyota subsidiary Denso Wave in 1994. They were used to help track cars through the line of production.  Since then they have been used on everything from medicine to business cards and even websites. So where does the QR code belong? In recent years the QR has been [...]

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SlideShare: Present Yourself Online | SEO Boston MA

Published on January 4th, 2012 by BWM. Posted in Company News | No Comments »

When talking about social media, our minds tend to immediately think of outlets such as Facebook, Twitter, and now even Google+.  These are obviously all very popular and beneficial in their own way, but people should also branch out beyond these choices and consider networks such as SlideShare. Our goal with these social sites is [...]

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Are your Keywords the Best they Could Be? | SEO Boston

Published on January 4th, 2012 by BWM. Posted in Company News | No Comments »

The first step in the SEO process is selecting a set of keywords. Less than 10 is an optimal amount, but any number under 20 tends to have the potential for good ranking for each keyword. These are the terms potential clients will use to find businesses, services & products online, so choosing a relevant [...]

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Starting out SEO for the local business owner | Boston

Published on January 4th, 2012 by BWM. Posted in Company News | No Comments »

In today’s day and age, local Search Engine Optimization has been a priority for successful businesses and Google tracks that more than 20% of their users search for local businesses.  Multiply that percentage by two for mobile devices where local searches are showing up all over the Search Engine Results pages (SERPs).  The SERPs are [...]

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What is Social Bookmarking | SEO Boston MA

Published on December 28th, 2011 by BWM. Posted in Company News | No Comments »

Social Bookmarking Sites are designed for people to organize, store, share and promote links online. Many social bookmarking sites encourage users to use “tags” to organize their links. A user will assign a tag to a specific link, which will make it easier for them to find later on. You can think of tags as [...]

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New Additions to Google + Pages | SEO Boston

Published on December 28th, 2011 by BWM. Posted in Company News | No Comments »

With the explosion of Social Media on the internet over the past 7 years, it seems that now-a-days every tech giant is reaching for a piece of the pie. With the success of Social Media companies such as Facebook and Twitter, Google decided it was finally time to compete with the ever growing market. In June [...]

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Yelp is Negative | SEO Boston MA

Published on December 23rd, 2011 by BWM. Posted in Company News | No Comments »

If you use Yelp regularly, you may have noticed a trend: reviewers have a lot of negative things to say about the businesses they review. When reading through reviews for manicures offered by each of the many nail salons on Charles Street, it appeared that I didn’t have any options, because based on reviews, every [...]

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The Importance of Listing Sites | Boston Web Marketing

Published on December 21st, 2011 by BWM. Posted in Company News | No Comments »

An important part of any search engine optimization plan must include getting your business on as many of the local and social listings as possible.  In addition to keeping your name and address out there, people use these listings to talk.  And talk generates interest in your business and your site.  Good reviews always help boost your [...]

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When is Social Media Working for You | Boston Web Marketing

Published on December 21st, 2011 by BWM. Posted in Company News | No Comments »

When do you think your social media site is doing the most work for you?  During primary business hours?  Late at night when people cannot sleep?  Or just when folks are in a browsing mood?  You may be surprised. A recent survey of 885 Australians had some interesting results.  Yes, in fact, people are looking [...]

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